A branded page with a video embed open over the entire screen once the user taps to expand the ad.
The video then displays within a client branded environment, which can maximise YouTube channel views and the reach of a TVC or internet promotional video.
Once the video has concluded, the expanded overlay is then closed, allowing the user to continue engaging with the site, or find out more about a client and/or their products.
Platform: Mobile & Tablet
Size: 320×50 / Full Page
Elements: Custom animation + User-initiated Expandable on-tap with YouTube or Native Video player embed.
- A close button must be incorporated on the top right-hand corner of expanded file
- Served to mobile web only (no apps)
- Expanded feature must be user-initiated